JP Kuehlwein is a global brand- and business builder, recognized author and speaker. He has a 20+ years of hands-on experience in successfully creating or re-staging brands that have grown to generate over a billion dollars in annual sales. JP's broad experience ranges from introducing disposable diapering and the Pampers brand to India to turning around and divesting Frederic Fekkai & Co, a Prestige hair care salon- and retail business based in New York.
Before co-founding Ueber-Brands Consulting, JP was Brand Director of Global Strategy & Innovation - Premium Consumer at P&G. JP has co-authored the bestselling "Rethinking Prestige Branding - Secrets of the Ueber-Brands" with Wolf Schaefer. They analyzed the drivers behind the sustained success of some one hundred premium brands across industries and markets and how to apply them to your own brand to 'make it priceless'.